“The collection started way before Covid hit. We looked at everything again, decided to change our color palette and add an optimism with a neon pink. Runway presents a lot of the BB bestsellers, and some news styles as well. Stays very true to the Beach Bunny aesthetic.

Having FOMO and getting ready to watch the live streaming of @LuliFamaswimwear “Diosa” Collection Runway show, this Saturday at 8pm? We got you! Our GIVEAWAY w/ @lulifamaswimwear and @sipsmith will instantly transport you to #swimweek

Numerous times we spoke of the future of the industry, and what is to come. Our conversation began bilaterally, but soon turned into an observation. A sense of awe overwhelmed the interactive Zoom meeting, as Jutta Kurz, founder and CEO, demonstrated the possibilities of theCxn, a curated and fully interactive virtual showspace which connects buyers and designers, amplifying their retail business on a global scale.

Beside year-round social exposure, swimwear brands have this one big chance every July to stand out and get their message across.